Impactful design
for fearless brands.

Brand ⋆ Product ⋆ Campaign ⋆ Evolution

The Silly Fruit mascot. Line drawing of a person sitting on a large ring with her legs crossed, wearing high-heeled boots and a dress, holding a fan, with a heart-shaped mask or object and a mustache on their face.

S I L L Y F R U I T P R E S E N T S:

Silly Fruit Magazine

✧ Issue Two Now Available ✧

We may be silly, but we take our work seriously ✹


What we do:

We create authentic experiences that celebrate unapologetic self-expression, joy, and community. Our services include visual identity branding, product design, campaign development, and ongoing creative support, all crafted to help brands stand out and thrive.


Why we do this:

At its core, Silly Fruit is empowering, innovative, bold and of course silly. By embracing these values, we create a genuine sense of belonging for our collaborators and partners, ensuring that Black and queer communities are seen, heard, and valued.


Who we do this for:

We support brands and initiatives that are dedicated to defending, educating, and uplifting our communities. We collaborate with change-makers, innovators, and community-driven brands that highlight underrepresented voices.


How it started:

Silly Fruit started as a showcase of works by Euzhan Shabazz, but evolved in 2020, amid the George Floyd protests in Columbus, Ohio, into a dynamic design studio that grows and adapts alongside the needs of our communities.

Bold branding for bold clients ✹

Projects

A young woman with dark skin and curly hair posing against a peach-colored background. She is wearing a white polo shirt with a red line drawing of two faces on the left chest and ripped blue jeans. She has large white hoop earrings, a wristwatch, and is touching her head with her right hand while her left hand is resting on her hip.
A Silly Fruit t-shirt design. A woman with short bleach blonde hair smiling with her eyes closed, sitting in front of a woven backdrop, wearing a white t-shirt, flannel shirt tied around her waist, blue jeans, and white high-top sneakers.
Silly Fruit character design. Two animated women are standing outdoors in a snowy landscape with trees and mountains in the background, wearing winter blue and white clothing, and smiling.

Our Values

We are driven by values that define who we are and why we work ✹


We are curators of joy. Bringing vibrant energy, fun, and silliness to every project.

A Silly Fruit branded graphic element. A neon outline drawing of a heart with lips and a tongue inside, on a black background.

Silly


We are catalysts of change. Crafting fresh ideas that push the boundaries.

A Silly Fruit branded graphic element. Neon sign of a heart with a mustache and lips.

Bold


We are champions of growth. Equipping brands with the tools to thrive and inspire.

A Silly Fruit branded graphic element. Illustration of a heart outline with a clock face, with a hand pointing to the 8 o'clock position, depicted in pink neon style on a black background.

Innovative


We are trailblazers of impact. Building designs that make powerful statements.

A Silly Fruit branded graphic element. Neon sign of a heart with lips and legs, designed in pink outline on a black background.

Empowering

We made some amazing connections ❤

The text 'VICIOUS PURR' in a distressed, grunge font, with the words arranged vertically.
The logo of Harper Sage, a stylized text logo with the words 'harper sage' in lowercase white letters on a black background.
Land grant logo. Text reads 'LAND GRANT' with a snowflake and Christmas tree inside the letter O.
Logo with the text 'Jo Communications' in white on a black background.
Stylized white text on a black background that reads 'Sisters Heading Space' in cursive script.
The words "RETELL BOOKSTORE" in white uppercase letters on a black background.
A black and white logo with the word 'Gemut' in bold, stylized letters and 'Biergarten' written below in smaller font.
Black and white logo with the text "The Challenge" in bold, capitalized letters, with the word "The" inside the letter "C" of "Challenge"
Logo with a stylized human figure inside a circle and the word "ROOTED" in bold capital letters.
Text in black and white reading 'LAVISH BY NEICY'.

Services

We will help your brand stand out with beautiful designs that make you feel good ✹

✶ “Euzhan is a rare creative force.” - Chelsea Rennie, Gemüt Biergarten

✶ “Euzhan is a rare creative force.” - Chelsea Rennie, Gemüt Biergarten


✶ “Her impeccable attention to detail, prompt communication, and timely delivery were remarkable, but what truly sets her apart is her talent and unique artistic perspective.” - Jaslyn Ferguson, Reality Trails

✶ “Her impeccable attention to detail, prompt communication, and timely delivery were remarkable, but what truly sets her apart is her talent and unique artistic perspective.” - Jaslyn Ferguson, Reality Trails


✶ “Her thoughtful and collaborative process resulted in bold and beautiful visuals that perfectly captured the spirit of our event.” - Anna Ankenbauer, The Challenge

✶ “Her thoughtful and collaborative process resulted in bold and beautiful visuals that perfectly captured the spirit of our event.” - Anna Ankenbauer, The Challenge

Let’s Chat.

For project inquiries or general questions:

The Silly Fruit mascot. A minimalist illustration of a person with a heart-shaped head, wearing glasses, a dress, and high heels, holding a fan in their right hand.